White hat was frustratingly slow to get working and depended on standards that Google was very secretive about. If you're choosing a SEO agency, look at the content that they have created for their clients, look at client testimonials and ask about the techniques they utilise in order to obtain …

Some sites have the same URL for both desktop and mobile content, but change their format according to User-agent. In other words, both mobile users and desktop users access the same URL (i.e. no redirects), but the content/format changes slightly according to the User-agent. In the vast sea …

It's not just the content, but also its structure, that helps search engines decide on the results they'll display first. Thus, a clear structure with headings and paragraphs that facilitate reading are preferred both from a user perspective and also from a search perspective. Not all search results are cluttered …

Most of us work on our websites from a desktop, so a common onpage SEO mistake is forgetting to check our websites on mobile. Changing the landing page URL is another method that can be used to better explain the main topic of the landing page to Google. Many consumers …

A key thing to remember is to check what old domains you might have forgotten about, which should continue redirecting to the new site. Your SEO strategy will go a long way for you and your business with the proper maintenance. If you're trying to accomplish too many business goals …